Nerd tracks online dates on a spreadsheet

David Merkur, nerdy Lothario tracks online dates on a spreadsheet
By Sofi Papamarko | Shine On – Fri, 20 Apr, 2012 12:02 PM EDT



Spreadsheets: they're not just for budgets anymore!

David Merkur has a rather clinical way of keeping track of the women he meets on online dating site, Match.com

The 28-year-old investment banker compiles photos, contact information and progress reports about the women he is seeing into a spreadsheet. Potential ladyfriends were colour-coded, broken down into "monitor closely" and "monitor casually". Merkur also included an out-of-10 appearance assessment of each woman.

A screenshot of David Merkur's dating spreadsheet.A screenshot of David Merkur's dating spreadsheet.Related: Dutch 'sperm donor' has fathered 87 children the natural way

The document went viral when the nerdy Lothario foolishly emailed it to one of the women he was seeing, whom he described in his spreadsheet as "very pretty; sweet & down to earth/great personality."

According to ABC News, she promptly forwarded it to friends with the note: "I went on a date with this guy last Wednesday. On the date, he tells me that he has a spreadsheet for tracking all of the people from Match.com that are 'in process.' Naturally, I tease him and ask him to send me the spreadsheet. For some strange reason, he actually does."

The spreadsheet has since gone viral, so it's probably safe to say that Wednesday's date was their last.

Related: Morning after pill delivered via courier in the U.K.

"I work with spreadsheets a lot," Merkur tells Jezebel in his defense. "It's a great additional tool. I work long days, go to the gym, go out on a couple of midweek dates or what not, get home late...how am I going to remember them? I'm not. So I made the spreadsheets. My comments aren't malicious or mean. This was an honest attempt to stay organized."

Merkur has been raked over the coals by the entire internet community, so we won't condemn the chap or call him names, but let this be a lesson to all of the hyper-organized men out there — women are not products on Amazon.com, to be reviewed or ranked.

And being distilled into chunks of data is not exactly our idea of romance.

It's not just men who make mistakes in the dating world, check out the fun video below about the top five mistakes women make.

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:smt009

 

Heeeey, where's David Merkur's pic? Would love to see him.

Can't fault him tho...finding tha ONE is like looking for a job.


(j/k)

 

HAHAHAHAHAHAHAAHAHAHAA!!!!!!!!! I had a friend in AIT who made an excel spreadsheet of all his girls and had ratings on them n' shit(he made it because of some other reason I'm not gonna go into). But we get to formation and he shows me his spreadsheet of all his girls. I was dyin'!

They weren't online dates though. They were girls from school or wherever else.

 

Revealed: Investment banker who made online dating spreadsheet pictured for first time...as beautiful Chanel make-up artist admits she lied about old boyfriend because she 'just wasn't interested'

By Kristie Lau and Lydia Warren

PUBLISHED: 22:33 GMT, 19 April 2012 | UPDATED: 18:44 GMT, 20 April 2012










These are the first pictures to emerge of David Merkur, a 28-year-old investment banker from New York who used a Microsoft Excel spreadsheet to record details of women he had met online - before forwarding it to one of the women he was dating.

The woman, who he met through dating site match.com, then sent the email to all her friends and before long it went viral, appearing all over the internet and on news websites and shared across social networks.

A woman he noted as 'beautiful... but old BF may be back in the picture' who he awarded a grade of 9.5 out of ten for appearance, said she used the line about her old boyfriend as a brush-off because she was just not that interested.

Even though he failed to remove the names or telephone numbers for each of the women detailed in the spreadsheet, stunning makeup artist Lilana Beidaut defended him yesterday and said he was a 'really nice guy', revealing she does not blame him for wanting to be organized about his dating life.

One of the women rated by a Manhattan investment banker who tallied his dates on a spreadsheet isn?t mad at him ? but she?s furious at the woman who made the meticulously detailed list public.
One of the women rated by a Manhattan investment banker who tallied his dates on a spreadsheet isn?t mad at him ? but she?s furious at the woman who made the meticulously detailed list public.

Revealed: Investment banker David Merkur, pictured, created a spreadsheet to keep up with the eight women he had met through dating website Match.com. which went viral when he sent it to one of the girls he had dated
the line was A woman noted as 'beautiful... but old BF may be back in the picture'
A woman noted as 'beautiful... but old BF may be back in the picture' on a dating spreadsheet an investment banker compiled to

Not interested: 26-year-old Liliana Beidaut was given a 9.5 for appearance from Merkur, who added she 'looks beautiful' but thought she was back with an old boyfriend - which she admits was just a line to let him down gently

On the absurd document, Merkur wrote of Liliana: 'looks beautiful; from coastal Romania; Chanel make-up artist' but noted that 'Old BF may be back in the picture'.

The 26-year-old, who has never met Merkur in person, told the Mail Online that she wasn't interested in him simply because she was too busy with her new business to message him back, rather than the fact he did something wrong.

Although she said Match.com was a 'serious company', she said she did not need it to meet men, and her interest in the site had dwindled.

But she said she did not blame Merkur - whom she described as 'a really nice guy who wanted to get serious about a girl' - for creating the spreadsheet.

'He's a smart guy and he want to keep track of everything,' she said. 'He wanted to make sure he was approaching the women correctly - they're all beautiful girls. He's a lucky guy,' she said.

Instead she said she blamed Arielle, the girl who Merkur had sent the spreadsheet to 'as she worked with spreadsheets a lot too'. Arielle, described as 'very pretty, sweet and down to earth' on the document, then sent it to her friends.

'I'm blaming her,' Beidaut said. 'He trusted her. He wanted to find a cool girl and was reaching out to her. I think she was uncool.

'She could have removed my information - she could have at least removed my name. Now my details are being posted all over blogs and my phone is ringing and ringing. I should send her my phone bill.'


Beidaut added that she was flattered by Merkur's description of her on the spreadsheet and the fact he had been 'persistent' in calling her. But she said she is now in a committed relationship and will not be getting back in touch with him.

A successful makeup artist for the last ten years, she is busy launching her new private company with her partner Saby Hedeman, she said, which is based in New York City.

Merkur, who works for real-estate finance firm Ladder Capital, had written in the email to Arielle: 'Well, this could be a mistake, but what the hell... figured I might as well give you the whole thing. I hope this email doesn't backfire, because I really had a great time and hope to hang again soon '
Leaked: David Merukur emailed the spreadsheet to one of his dates who forwarded it to her friends, adding: 'Just when I thought I'd seen it all'

Leaked: David Merkur emailed the spreadsheet to one of his dates who forwarded it to her friends, adding: 'Just when I thought I'd seen it all'

Perhaps most concerning was that Merkur passed on the information without removing the girls' telephone numbers, email addresses, full names or details about their dates, such as how he scored their appearances. MailOnline has blurred out this personal information to protect the girls' identities.

Arielle then emailed her friends: 'Wanted to pass this on to you for some monday morning entertainment. I went on a date with this guy last wednesday.
Serial dater: Dave (who is not the man pictured in this photo) felt too time-starved to not keep a spreadsheet, he said

Serial dater: Dating Dave (who is not the man pictured in this photo) felt too time-starved to not keep a spreadsheet, he said

'On the date, he tells me that he has a spreadsheet for tracking all of the people from Match that are 'in process.' Naturally, I tease him and ask him to send me the spreadsheet. For some strange reason, he actually does. See below/attached. Just when I thought I had seen it all...'

The spreadsheet was split into various categories including 'Monitor closely' and 'Monitor casually' columns. It detailed sent text messages and email exchanges as well as the venues in which Dave and his date met.

The document detailed his thoughts on the women's physical appearances, giving each a score out of ten, with some being awarded a 7.0 or 7.5 for their 'mixed bag of pictures' on the website.

Arranged in alphabetical order, Arielle, the woman he sent the email to, is top of the list. Not concerned with playing it cool, he failed to remove his thoughts on her including: 'Hope to see again soon'.

Despite this, he did not think to remove flattering details about his other dates including top scores for appearances, and the fact he'd 'hooked up' with one of the girls at a party. Another entry reads: 'OK girl, but very jappy', a slang word for 'Jewish American princess'.

In a second page, he lists the women he has met through friends, rather than the dating website. With these women, he had the forethought to remove their identities.

He added in the email to Arielle: 'I only deleted the non-match people's names (at the bottom) since some I've known for a long time.'

Merkur told Jezebel.com he regrets making the spreadsheet, labelling it 'an extraordinarily dumb decision'. He explained his thought process.

He said: 'I work with spreadsheets a lot... it's a great additional tool. I work long days, go to the gym, go out on a couple of midweek dates or what not, get home late... how am I going to remember them? I'm not.

'So I made the spreadsheet. My comments aren't malicious or mean. This was an honest attempt to stay organised.'

Merkur told The New York Post that he was sorry for making the document. 'I sincerely regret my serious lapse in judgment in this matter and apologise to everyone,' he said. 'I am deeply remorseful.'

The girl described as 'jappy' on the document told Jezebel.com that Merkur was 'fidgety' when the pair met, adding: 'He got up to readjust himself a few times in the middle of our conversation, which was bizarre. He kept taking his glasses off and then putting them on again.'

In reference to the tag, she said she thought it was funny he had called her that, despite being shocked he had kept a spreadsheet in the first place.

She recalled Merkur correctly identifying her designer handbag during their date, which probably led to the tag. 'He said his mom had it,' she said.

Speaking with the Post, Merkur added: 'Suffice it to say, I will never do anything like this again.'

Read more:

Read more: http://www.dailymail.co.uk/news/art...heet-just-wasnt-interested.html#ixzz1sk081Qrx

 

Well her dating life is about to get much, much busier. His, not so much...but hers?..in the words of our Nebsy..."well hallo there"

 

LOL!

She is really pretty....

I was going to post this. I'm glad Naija did....

I think it's funny....

You're right, it is like looking for a job, cause when you go out on a date, it surely can feel like an interview for sure...lol

 

What do you mean feels like?
That shit is an interview except people are allowed to discriminate based on age, race, religion, or political affliation. It can be a lot of fun if you're a qualified candidate but if all you have is a GED and a "winning" personality good luck to you lol

 

Isn't she taken? I admire her ability to be fair about it and not jump on the he's an asshole bandwagon I normally see women do. She placed the blame where it should have been placed.
Why did you want to know what he looked like?

 

LOL!

 

No she isn't taken, TDK Merkur, lol. I see that line works on you, too. The whole focus of the story about her is her explaining that she just said that to him to blow him off let him down gently.


I wanted to know what he looked like because he had an extensive appearance/beauty scale. :smt061

 

I can't even be mad at dude. Funny how how got put on blast though.

 

I think he has too much time on his hands.... He should be out dating more then doing up a spreadsheet....

 

This shit is all types of fake just for 15 minutes of fame. Dating/fucking spreadsheets is nothing new but you really want me to believe this fat frumpy dude got all these top notch model women just to message just to entertain his messages investment banker or not.

 

Right, but people also have innovative traits and creativity within them. I admire it, although I understand what you're saying too.

 

Hey this guy deserves props for being thorough!

 

Read the artucle again I think you missed something. What does it matter how he looks if he can attract the women he wants. Remember he makes great money in the dating world thats on par qith looks for many women. Check out the science of attraction. Its a great documentary on the topic

 

He is ahead of the curve. He seems to have evolved beyond us regular folks.

 

hell yeah. he had notes with dates and everything. hahaha

 

Romance (or at least the common idea of romance) is largely a creation of Hollywood. Most social transactions are a lot like business transactions. A sociology teacher of mine said it beautifully, "People think we're so much more romantic than men. We're not. We make a list, and we want the guy to have everything on that list. Is that love?". I'm not very disturbed by that to be honest, because we're humans. The only people who get heartbroken and lovesick are the ones who fall for Hollywood's illusions.